



My Latest Projects
Selected Works

Online Shopping Platform
Redesigning a complex SaaS onboarding experience to reduce early drop-off and improve engagement by 31%.
Industry
E-Commerce
Impact
Created a scalable product architecture that supports both business users and consumers on a single platform, reducing friction across discovery, browsing, and checkout flows.
2024

Imali-Click — Embedded Insurance
Designed an embedded insurance product that lets users purchase insurance seamlessly within a third-party platform
Industry
Induretech
Impact
Made insurance accessible and understandable for a market that historically had low adoption due to product complexity and mistrust. The embedded approach reduced barriers to entry and increased conversion significantly.
2024


Online Shopping Platform
Redesigned a full B2B2C shopping experience serving both merchants and consumers, reducing friction across discovery, browsing, and checkout flows.
Industry
E-Commerce
Impact
Created a scalable product architecture that supports both business users and consumers on a single platform, reducing friction across discovery, browsing, and checkout flows.
2024


Online Shopping Platform
Redesigned a full B2B2C shopping experience serving both merchants and consumers, reducing friction t flows.
Industry
E-Commerce
Impact
Created a scalable product architecture that supports both business users and consumers on a single platform, reducing friction across discovery, browsing, and checkout flows.
2024
OPEN TO OPPORTUNITIES
Let's build something that actually works.
Available for full-time remote roles and contract engagements.
FinTech, SaaS, and enterprise products are my sweet spot.


Imali-Click — Embedded Insurance
Designed an embedded insurance product that lets users purchase insurance seamlessly within a third-party platform
Industry
Insurtech
Impact
Made insurance accessible and understandable for a market that historically had low adoption.
2024
Imali-Click — Embedded Insurance
Designed an embedded insurance product that lets users purchase insurance seamlessly within a third-party platform
Industry
Insurtech
Impact
Made insurance accessible and understandable for a market that historically had low adoption due to product complexity and mistrust. The embedded approach reduced barriers to entry and increased conversion significantly.
2024


OPEN TO OPPORTUNITIES
Let's build something that actually works.
Available for full-time remote roles and contract engagements.
FinTech, SaaS, and enterprise products are my sweet spot.
OPEN TO OPPORTUNITIES
Let's build something that actually works.
Available for full-time remote roles and contract engagements.
FinTech, SaaS, and enterprise products are my sweet spot.
